AI Quality in Retail and Brands

Evaluate, test, monitor, and debug ML models to improve AI Quality

Retailers and brands face challenges building high quality AI and delivering consistent ROI on AI Initiatives

Artificial Intelligence and Machine Learning (AI/ML) have the potential for far-reaching impacts on retailers and brands. High quality ML systems have been proven to deliver real ROI in use cases such as marketing propensity, search, recommendations, forecasting, customer experience, supply chain management, fraud, and more. However, today’s ML Teams have limited access to the state of the art technologies necessary to effectively manage the quality and performance of ML systems and realize this ROI.

Key challenges teams face include: 

  • limited tools to monitor model inputs and outputs
  • unreliable ad-hoc debugging methods
  • inadequate testing/validation tools
  • limited model explainability
  • and brute force model retraining approaches.

TruEra’s AI Quality solutions provide state of the art technology to  monitor, evaluate, test, explain and debug AI/ML models – to address these challenges and ensure quality, build trust, and enable AI adoption at scale.

TruEra AI Quality Rectangle Transparent Color
Supported Retail and Brands Use Cases
truera retail and brand use cases 2

TruEra helps retailers and brands capture real business value from AI and ML at scale

Drive performance and quality

Manage, monitor, test and debug models throughout lifecycle for more optimal performance outcomes

Improve Model Quality Magnifying Glass 2
Improve AI explainability

Gain new visibility and understanding into model behavior to improve outcomes and stakeholder collaboration

Operationalize and Monitor with Confidence Chart
Scale ML quickly
Integrate and scale essential monitoring and testing capabilities in your AI stack while saving time and costs for your ML team

AI/ML models across Retail and Brands need to be tested, explained, and monitored

Marketing Propensity

  • Track how propensity for products and brands changes over time (e.g. seasonality, drift) overall and for important segments
  • Understand root causes of propensity drift and seasonality to inform retraining, feature engineering and stakeholder collaboration
  • Automatically test, evaluate, explain and debug large numbers of models to save time and improve performance


  • Track forecasting errors (e.g., MAPE) overall and at a segment level across model runs
  • Report and debug error drift by understanding segment level errors and automatically determining how much features contributing to drift
  • Inform retraining strategies with advanced evaluation, explainability, and RCA. Automatically test retrained models

Customer Experience and Churn

  • Monitor and debug overall and segment score, accuracy drift from changes in customer behavior, competition, etc.
  • Analyze and improve customer segment accuracy for segments like usage, profitability, tenure, etc.
  • Ensure models do not display significant unfair bias
  • Explain drivers of churn predictions to inform customer actions


  • Monitor and understand the root causes of false positives and negatives. Accurately explain to stakeholders (investigators, CSRs, etc.) and reduce errors
  • Systematically iterate on model accuracy and adversarial response with monitoring, RCA, improved retraining strategies, and automated testing of retrained models
  • Analyze and improve segment (e.g., source of data, products, customer type, etc.) performance

Also supported:

  • Search/recommendation
  • Supply chain management
  • Natural Language Processing (NLP)
  • And more…

Why use TruEra for Retail and Brands?

Model quality management through the lifecycle: development, validation, retraining, and monitoring
Best-in-class explainability to support adoption and high-quality, ongoing operation
Broad support for different ML model types, data types, and platforms
Differentiated support for key retail and brands use cases
Easily embedded in your AI tech stacks


Find out what you can do with TruEra

Are you ready for better AI Observability? Get started now for free, or talk with one of our experts.